The Destinations and Attractions Trending the Most on TikTok Right Now

10. Melbourne, Australia

With 11 million views, Melbourne is the 10th-most-watched city worldwide on travel-related TikTok, according to Superdry’s research. Perhaps surprisingly, it’s also the most-watched Australian destination right now, edging out 17th-ranked Sydney, which has been viewed just 2.8 million times for travel purposes as of September 2021